The Blog/News

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Loop-Fests and non-music-specific music communities

It’s Loop Fest season again – firstly the daddy of them all, the Y2KLoopFest in Santa Cruz (Y2K7 this year). But this year, Andy Butler is doing a low-key thing in Norwich, which looks like fun. There have been others in Germany and other places in the states – generally smaller affairs, but seemingly most enjoyable.

Rick Walker, the organiser of the Santa Cruz fest, has done an amazing job of turning it into An Event – taking what was originally a way for he and I to do a show in Santa Cruz back in 2000 (with Michael Manring, Max Valentino, Scott Drengen and another guy who’s name completely escapes me, sadly…) and turning it into an annual event that this year has big name headliners in the form of Arild Andersen and Henry Kaiser.

A lot of the momentum for this came out of the rather-wonderful-and-at-times-all-too-serious Looper’s Delight community; a mailing list of people using looping in their music. Lots of great friendships have come from the list, and some fab collaborations (for me, I doubt I’d ever have played in California outside of the NAMM show if it wasn’t for the connection with Rick, and I also met the fabulous Luca Formentini on there too, with whom I’ve recorded a duet album that should be out some time next year).

I’ve always been a little uneasy about the idea that looping is its own genre – it clearly isn’t, any more than ‘repetitive music’ is a genre, or ‘german music’ or ‘music by freakishly tall people’. It has certain characteristics, but those are more to do with the limitations in the imagination of the user rather than any stylistic quality inbuilt in the technology. (though, thanks to the ever-wonderful Robert Fripp’s role as part-pioneer part-populariser of looping as a performance medium, a HUGE number of the loopers around are guitarists doing soundscapes, to varying degrees of success)

But that’s no bad thing – what Rick understood years ago is that audiences like a peg to hang their hat on – it doesn’t matter if it’s a loop fest or an acoustic music fest or a celebration of the music of italy or an electronic music fest – it gives the person marketing it an angle. My own hyper-sensitivity to being pigeonholed means that I bristle at the idea that what I do is defined by the technology, or that there’s some style attached to the instrument (as though solo bass is also a style or genre), but for the audience, it’s just an in road, an opening, a narrowing of focus that allows them engage with what we do, and crucially gives the media something to grab hold of.

Rick has managed to get press coverage for some pretty esoteric music, and even get the clearly-mad-mayor-of-Santa-Cruz to declare each festival day as ‘international live looping day’ (I have a mayoral proclamation hanging on my wall from the inaugural one, that most people think is some kind of weird ironic home-made christmas present. :o)

The point being, these are good things. The role of the curator is to make sure that whatever weird set of assumptions people come to these events with, the music they hear is great. There’s no such style as ‘loop music’ but that doesn’t mean that you can’t put together a coherent program of excellent music featuring looping musicians. The line up at Rick’s fests has gone from being a bunch of bassists who loop at the first one, though a period when it was largely about loopists getting together to ogle each other’s gear, to a place where he’s booking internationally known musicians (albeit from pretty esoteric scenes) for a festival of quality music. Hat’s off to his tenacity, long may it continue.

As I said a couple of weeks ago here looping is no longer a gimmick that will cover the lameness of your music but it can still work as a hook to get people through the door to hear great music.

BTW, It’s also Bass-fest season, though thus far, for the first time in years, I’ve not been invited to play at any of them… we’ll see if that changes, but it might make a nice change to be doing normal gigs at this time of year rather than playing to rooms full of bassists… They are generally enjoyable events, though meeting the people involved is mostly more interesting that listening to a lot of the music…

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A false sense of entitlement – the flaw in the new distribution models?

In all the thinking that’s going on about new ways of distributing music, one thing is rather bothering me, and that’s the inferred/assumed entitlement of audiences to access to music. There is, built into most of the discussions on how we move forward, the taken-as-red assumption that if musicians don’t provide music in the way that the audience wants it, they’ll just steal it. Fuck you, Mr musician, how dare you think you can limit my access to your work.

If a baker decides that he’s going to make less bread and charge more for it, either he needs to convince his customers that it’s worth the extra money and effort to get it, or he goes out of business (or finds another business to support his baking, if he does it for the love of it). What doesn’t happen is his customers decide that they’ll just go into the kitchen, make bread for themselves and take it home, or help themselves to the bread in the window of the shop, and set up a table outside the door giving it away to passers by because he had no right to do that, and is clearly a selfish bastard who needs to be taught a lesson.

But with music, the option to limit access to your music is assumed to no longer exist. Because everyone feels like they have a right to it. So if Madonna’s new album is too expensive, or only available as a download at low res and with DRM on iTunes, instead of saying ‘well I won’t get it then’ the assumption is that it’s somehow legit to take it. As though access to that music is a right, not a privilege. As though the music I write, and record and make – using my own money and time – is then no longer mine. The recordings aren’t mine, the songs aren’t mine. They’ve become public property without me even being consulted.

Likewise, the whole notion of user-generated content – YouTube videos, live bootlegs, etc. Completely unregulated, and liable to change live music for ever. Jonatha posts a beautifully worded response to the whole question of unsolicited filming at gigs and the effect it has on her in the discussion forum on her site – well worth reading. Basically, it creates a permanent document of something that is essentially of the moment, and filming it turns it into a recording session, losing something of the spontaneity. My response on the forum, when I was asked whether I minded being filmed was ‘normally no’, but I do a) like the be asked and b) like the chance to vet it before it gets uploaded. No-one wants a permanent online record of an off-night (though there is that entire recording of the gig I did with no pedals with Lo. in September!)

So, do you need to have the video of the gig you were at? Do you assume your ticket price also includes some kind of innate recording rights? If a record is too expensive, or not available in the format you want, does that give you the right to download it for free from somewhere else? Clearly, I think that’s a heinous situation, though it’s one that much of the industry seems to have resigned itself to. The biggest own goal seems to have been that the arguments have centered around money, and particularly when someone like Lars Ulrich – a multi-millionaire – complains about it denting his income, most people aren’t really going to give a shit.

However, entitlement isn’t about money, it’s about the right to negotiate with your audience, and your audience then being able to choose to not spend the money by not buying the product, and therefor not owning it! So you cut yourself off from income, but also from your audience. So you negotiate, by way of dropping the price, making it available in other ways or whatever, but it’s your product and you do with it what you like… Just like the baker with the bread.

The video I linked to earlier about media megatrends characterised the shift in slightly more euphamistic a-moral terms by talking about it being a move from scarcity to ubiquity as the driving currency – in an age when you have a physical product, the distribution of which you have control over, the value therein is in it’s scarcity – independent record shops survive because they stock things you can’t get elsewhere. Record labels can do exclusive deals, or even just sell direct. Artists can just sell at gigs, making their product even more desirable by the difficultly of finding it. Even if you sell in mainstream shops, you can set your wholesale price at the point where the price stays up, if that’s what you want, and the the competition is with other recording artists – will people pay £15 for one of my CDs, when they can get someone else’s that they like just as much for £8?

The ubiquity model says that the artist should relinquish control over the proliferation of their work in exchange for a shot at ubiquity – being everwhere, and making money through the exposure, be it profit-sharing on youtube, increased live attendance, sales of premium product (which is what CDs are now becoming, given that the default in a very short time from now will be the download) and radio, tv and film royalties.

I think there are ramifications to this that are anti-creative, and rapacious in their treatment of the creative output of a the artist – especially if you value the mixed-media product that you’ve assembled (be it artwork, sleeve notes, video, collage, pop-up book, whatever…) There’s a hyper-capitalist, spectral Friedman-esque element to the terms of engagement that negate the value of scarcity or the more esoteric value of specific and particular artistic expression, and remove any rights of the artist to negotiate or explore the notion of the work having greater or lesser monetary value in relation to any other work. Instead, it’s about rushing to make your product as ubiquitous as possible in order to turn that ubiquity into cashflow just by being everywhere instead of by being valuable/important/’good’. It’s a pretty unique and depressing scenario… Where next?

My bottom line thesis – you/we don’t need the music. You/we aren’t entitled to the music, it’s not yours/ours to take, it’s the artists to sell, or give away as they see fit. And if you don’t like the terms, you don’t need to buy, and they can starve if they choose to be stubborn. Or sell 30 CDs for $1000 a time.

DRM is a crock of shit, but with its removal comes a social contract between the artist and the audience, one that I think should, if adhered to, help both. The removal of DRM makes it easier for the listener to share tracks as a way of spreading information about an artist around, and also to play the stuff on different systems, copy from computer to mp3 player to phone – being cross-platform is vital, and is why iTunes is now having to change it’s shitty DRM policy (and up its resolution), but it does leave musicians vulnerable… with over 50% of all web traffic being filesharing, the vast majority of it illegal, the idea of the social contract is not getting across. The feeling that somehow it’s fat cat record company execs and multimillionaire rock stars who are losing out seems to absolve the conscience of the file sharers. But the artists still are making art. The judgement call that says ‘this person has sold out already, therefor i can download their stuff with impunity’ isn’t anyone’s to make.

The consequences of all this in creative and artistic terms are things I’ve blogged about a lot recently… it’s a really murky world, and I’m fascinated to see where it goes. I’m going to keep mulling this one over, and see where it leads… your thoughts are much appreciated in the comments, should you wish to share them :o)

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more on indie-musicians and the web

Spent a lovely couple of hours yesterday with Jonatha Brooke – aside from being one of the finest singer/songwriters ever to pick up a guitar, she’s also been running her own label, Bad Dog Records for most of this millennium thus far… So it was great to get to chat about what works, the frustrations and challenges of file-sharing, user-generated content, download sales, gig booking and web promotion. Apparently, a lot of this stuff is being discussed right now at CMJ, so the list of resources I gave J were all the things her lovely people were finding out in New York (only my version didn’t involve wandering around a convention centre listening to sales pitch, and did involve a particularly delicious glass of wine – must find out what it was…)

Given that myspace is fast becoming a time-vortex – where musicians can spend ages getting nowhere fast, just sending out bulletins and invites to other musicians, who in turn send invites and bulletins back, with no intention whatsoever of ever buying eachother’s CDs or turning up at shows – it’s becoming all the more important to highlight the areas that are working, or at least have the kind of infrastructure that means they should work, and are worth getting in on at ground level.

  • last.fm has a proven track record, 10s of millions of users, and is becoming a reference point in the industry for what music listeners are ACTUALLY listening to… It’s pretty much a must to get your stuff up on there, they have good sales links, and the radio stations are fab.
  • Reverbnation looks like the best of the new breed – lots of ways of getting the information out, and ways of your fan-base proliferating it via their networks etc. It’ll be even better when they support information ‘pushed’ into the site rather than just ‘pulled’ from it – I’ve already emailed about them, and had a ‘thanks, that’s a great idea, we’ll see what happens’ email back…
  • Facebook is an interesting one – important if only because of its size. Reverbnation have a great facebook plugin so you can put your favourite artist’s music on your page, or your own music. The other great use of facebook is that it’s all set up for people who already know eachother, or have a connection, so the social capital of telling your friends about great music is perhaps more valuable on there. There are also facebook groups, which some musicians start for themselves, and others that are fan generated… all good stuff to mull over…
  • Cdbaby – of course, the finest resource for indie musicians anywhere in the webz. Very well implemented, hugely popular, and constantly innovative. Cdbaby acts like an unofficial global trade union for musicians, campaigning and lobbying big business on our behalf, and negotiating deals with the likes of Tower Records and iTunes on behalf of its artists, and still giving a vast proportion of its revenue back to the musicians. Truly wonderful.

on top of that, if my Google analytics stats are to be believed, the social bookmarks at the bottom of each entry on this blog work – I’m getting quite a few visits from stumbleupon and del.icio.us after people have book marked the pages, or ‘stumbled’ on them. Need to check and see how that’s working out on my main site. (and if you get a minute, and you use stumbleupon, digg, reddit, del.icio.us, etc. PLEASE bookmark some of the site, or forward interesting posts to your facebook chums etc…)

There are loads of others – pandora, iSound, Mog, Bebo, friendster, garageband yadda-yadda-yadda… some more worth investigating than others… Damn, this stuff was easy back in the days when all there was mp3.com (where Lobelia racked up over a million plays, was getting paid sensible money for those downloads, and signed all kinds of endorsement deals etc…!)

Staying on top of all this stuff is a full time job, but right now I’ve got to go and tidy up, then practice! Do you think I could convince some kids to do all the webstuff for me as work-experience? :o)

Oh, and while we’re on the topic, this post on the mediafuturist.com is vital viewing – a discussion/presentation about media mega-trends. Gerd’s point about the shift from scarcity to ubiquity is definitely one to spend some quality time considering…

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It's ain't what you say, it's the way that you say it…

There’s been a fairly long discussion on one of the bass-geek e-lists I’m on of late about phrasing and patterns and such – it started out with a guy who was feeling stuck in the patterns that he played, and was asking for a way out.

My answer to that is always the same – learn more patterns. Not wanting to use any patterns in music is like not wanting to use grammar when talking – it inhibits your ability to communicate (non-idiomatic free-improv notwithstanding). The problem – as with language – comes when you know so few patterns (or expressions) that their repetition reveals your lack of familiarity with the subject (style/tune/key/chord progression) – in Italian, I know about 6 phrases, which I repeat ad nauseum in an attempt to sound slightly less like a typical doesn’t-speak-any-other-languages Brit. But it’s clear from my limited range that I really don’t know the language. My accent isn’t bad (especially not when I’ve been there a while), but I still don’t have the vocab to sound even like an ex-pat, let alone a local.

If I could even vary the phrases I knew slightly, it’d make for a broader base from which to converse. Same with music – start by mixing up what you already know. Change one element – could be the last note, or the first note, or putting a rest in the middle, or starting the phrase in a different part of the bar… It really doesn’t matter, the point is to get away from the tried and tested, and start to branch out into newer areas.

Anyway, the discussion on the list moved away from that to what ‘phrasing’ is all about, and why (in the opinion of some of us) bassists are particularly bad at expressive, fluid phrasing. Here’s what I wrote in response, with particular reference to the quote from Stig at the top (he’s wise, very wise)

>>”also in my view, this is something that most ebass players do not do.
they tend to favor the instrument’s percussive or shreddable qualities,
and neglect the more “expressive” aspects. << Which is utterly baffling given what a phenomenally expressive instrument the bass - and particularly the fretless bass - can be... I guess that the tendency towards metric subdivision and testosterone-driven displays of dexterity is somehow related to the requirement in so much rock music to play things in a consistent, steady, non-varying way. Multiply that up to a solo and it becomes the same thing at 2, 4 or 8 times the speed one or two octaves higher... Easier to do that than to move away from seeing rhythmic 'correctness' as being about a dualist 'in time/out of time' binary equation, and instead see the emergence of a rhythmic or textural, um, gestalt (?) as a consequence of observation and awareness of what makes music connect, and then working on developing the control to execute that, based on what it is you want to play in relation to what your awareness tells you should be happening, however seemingly complex, random, a-rhythmic, poly-rhythmic or whatever that may be. There aren’t many rock/pop basslines that require you to change the tone-shaping effect of your right hand technique from one note to the next, whereas expressive shaping of a melodic line often demands that in order to set up the kind of question/answer phrase-logic that Stig alluded to.

It’s clearly a much bigger issue for improvising musicians and solo musicians than it is for bands operating solely within an idiom that has readily defined parameters – if I suddenly got the gig playing bass in Green Day, I wouldn’t be quite so aware of the benefits of understanding the influence of fluctuations in the rhythm of a loop on the listener, or how palm muting a single note in the middle of an improvised melodic phrase might make it sound more like a question than a statement, and would be far more concerned about where to place the bass notes on the beat in order to produce the kind of urgency required by the music. (something that would be much better learnt by playing lots of punk music, going to punk shows and listening to punk records than my studying rhythmic placement in any other context…)

there you go. :o) Any of this stuff could be equally applicable to any musician, it’s just that bass players are particularly geared to not play tunes well (in the same way that guitarists from a blues background often struggle with anything that needs to be rhythmically precise – their training just hasn’t focussed on those elements). Ultimately, it’s all about control and awareness, but that’s a whole other book.

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balancing 'easy access' with 'information overload'.

Been thinking about my new website design, which I’m pretty happy with. It does raise some questions about the balance of making as much as possible available to visitors in one click (web users are notoriously lazy bastards) with not overloading them.

Was chatting with the PhotoMonkey on Sunday, and he said that with bands, the first thing he looks for is their myspace page. ‘OK, see how long it takes you to find the myspace link on my front page’ says I, fairly confident that it would take him about 4 seconds… …15 seconds later, he finds it. Which is a heck of a long time in web-world, and as much a testimony to the uselessness of the MySpace logo as it is to my design, but it did raise some questions…

Firstly, how do you balance offering ‘good’ content over expected content? PM looks for myspace, even though myspace is a bit shit. It’s easy and a known quantity. I’ve got the reverbnation link on the front page which he – an experienced web-user and music fan – had never come across, despite it being a far superior interface for both artist and audience… Do you go with ubiquity just because it’s easy, or press on with offering a range of places to interact and listen to music, even if some of them are lesser-known now… (oh how I’ll be laughing if 6 months from now Reverbnation has 50,000,000 users and I’m top of all their search queries. :o)

Likewise the CDbaby link, I guess… It’s there because they provide a great service to people looking to buy music. Good for CDs and for downloads, and they do have a lot of users… I guess I really ought to put emusic and facebook on there as well, but there are already enough links…

The other interesting comment PM had was that he didn’t think the feed from the blog needed to be there… The connection between the blog and the music wasn’t as clear in his mind as it is in mine, obviously… it’s very difficult to step outside and see yourself as others see you. It’s certainly not something I’m all that good at. So I see the inner workings of my head expressed in blog form as being pretty close to what’s going on with the music. I hope that readers of the blog have a better understanding of what the music is all about than people who just hear tracks on their last.fm radio playlist.

What is clear is that my web traffic is up considerably since the redesign, which is great, and the main feeder site to my blog is my main site, that’s where nearly all the clicks come from (although this month, a huge amount of traffic has come via the DGM live news page who linked to the Tony/Trey interview, and a fair amount from StumbleUpon from people who’ve been adding the blog pages via the link at the bottom of each post…

So, here’s a test – if you haven’t been over to my main site for a while and you fancy helping me out with a bit of esoteric research, get a stopwatch ready, then click here and see how long it takes you to find the MySpace link… click stop, and let me know. (if you don’t own a stop watch, you may well find that there’s a ‘timer’ function on your mobile phone).

thanks!

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Studying music

I spent a really enjoyable day today giving a couple of masterclasses at the ACM in Guildford. They invite me down there a couple of times a year to speak to the students, play a bit, and hopefully inspire them. The ACM is a fantastically well resourced college, and they spend a lot of time and effort finding cool clinicians to come in and talk to the students. What amazes me is how blasé the students are about having the access to information and experience in that way…

When I was studying we hardly ever had anyone come and visit the college – a couple of ex-students came back who’d done a few minor things, but it was before the college was really in a position to book proper visiting celebs to come and speak. But I lapped up whatever information I could get my hands on, going so far as to blag my way into a midi class from the second year of the course when I was still in the first year – it was during a free period of mine, so I asked the tutor if I could sit in. I used to practice a crazy amount of time (sporadically, not consistently, sadly), and spent just about all my time talking about music. I still wasted a lot of my time (though I realised fairly quickly that the time I spent going clubbing when I was a student did wonders for my sense of rhythm – nothing beats dancing for internalising rhythm!)

Anyway, back to the ACM – both the groups I had seemed like nice people, and there were some cool questions that came out of the sessions that sprung off into some good topics. As usual 2 hours wasn’t nearly long enough (given my dispensation towards tangentalism when I’m speaking in that kind of setting…) but I was still at least able to plant a few mental seeds.

Anyway, given that I know at least a few full time music students read this blog, here are a few tips that you REALLY ought to take on board, and I write these as both a teacher and a former music college student who got lots out of it, but could’ve got more…

  • all music is worth learning – there’s a tendency amongst students to specialise way to early. i don’t really give a shit whether all you listen to is punk, you’re doing a full time music course, and the opportunity is there to become a great all-round musician, to learn the nuance of a whole range of styles… which brings me to point 2:
  • never underestimate the difficulty of lines without many notes – obviously that’s worded for bassits, but it’s the same for simple guitar or drum parts. Country, Reggae, Bossa Nova, Stadium Rock – all are about so much more than just getting the notes in the right order. Don’t expect to be convincing as a country bassist without having emmersed yourself in country music. Go and see as many different kinds of music played live as you can, and use the radio!
  • You will never have access to that many other people wanting to learn music again – don’t waste it – being surrounded by keen music students is a fantastic experience, so form as many bands as you can, rehearse, jam, improvise, write, learn covers. just play as much as you can, you won’t ever be in that situation again.
  • Use your teachers – they are there to help you learn as much about music as you can, so quiz them, remember there are no stupid questions, only stupid answers. If you don’t know something, ask. NEVER EVER pretend to know something you don’t. You’re there to learn, there shouldn’t be any pressure at all to already know…
  • Buy music – call it Karma, call it sowing to reap, call it whatever you want, but if you want to make a living selling music at some point, it’s probably best that you promote the culture of still paying for music. If you haven’t got much money, use a subscription service like emusic or Napster. Remember, if you’re spending more on booze than you are on music, you’re actively wrecking your own music education.
  • while the qualification may be a waste of paper, the information needed to get it isn’t – we all know that there are very few situations where actually having a music degree is of any importance at all. Great musician trumps degree certificate every time. BUT the course modules you’re having to learn stuff for are indicative of how well you’ve absorbed the information presented to you, so do the work. It also gets you used to the discipline of deadlines and playing what someone else wants you to play the way they want you to play it…
  • Make friends with everyone – the industry is all about contacts, and there’s no reason why being a student should stop you from building those contacts now, and even starting to get work while you’re still a student. Students, teachers, visiting musicians, college staff, venue owners, bookers… everyone, just be nice, you’ll be amazed at how much more likely you are to get work by being nice than by being a surly bastard. Smile, all time time. :o)
  • Play. All the time – lunchtime, breaktime, over breakast, evenings, weekends, on your own, with mates, in bands, orchestras, whatever and wherever – there’s no substitute for just playing music, so do it. DON’T WASTE THE OPPORTUNITY YOU HAVE!! Studying music is one of the best things in the world to do – I’m still doing it, every day, I’m still trying to get better. Segovia, just before he died in his mid-90s, was asked if he had any unfullfilled ambitions. His answer? ‘i wish I knew more about the guitar’ – none of us have any right to think that we’ve done enough after that.

Enjoy it, work hard, play constantly, surround yourself with people who encourage you to play, not people who distract you, make friends, teach your peers, learn from them too, listen to every pro musician who steps through the door of the college, ask questions and do as many gigs as you can.

Now, off you go, quit reading this, and practice!

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Doug Pinnick interview from March 1999

I’ve just been listening to King’s X, which reminded me I’ve yet to re-post my interview with Doug Pinnick. Doug has been one of my biggest bass heroes since I first heard Out Of The Silent Planet back in the late 80s – I was and still am a massive King’s X fan, so interviewing him was a bit of a dream come true. And it was made all the more enjoyable and memorable by the kind of conversation we had – he’d just come out as gay, which had massively upset the conservative end of their christian fanbase in the US, but on the upside had inspired an amazing album in Dogman… So we talked about all kinds of stuff – american culture, theology, bigotry, etc. etc. for hours. And with about half an hour to go i remembered that i was supposed to be getting a load of information for bass geeks, and that’s what this bit is! I’ve probably got the tape somewhere with the rest of it on, and maybe one day I’ll get round to typing it up, will run it by Doug and put it up somewhere if he’s OK with it… But for now, here’s the bassy bit of the interview, which is still pretty interesting! :o)

At the tail end of the 80s, the rock world underwent a bit of a shake up, as a handful of groups arrived on the scene, combining hard rocking guitars with such disparate elements as soulful vocal harmonies, funky bass lines and a sharp line in observational lyrics that were a far cry from the sword ‘n’ sorcery stuff that most of the HM fraternity were prone to churning out.

Bands such as Red Hot Chilli Peppers, Living Colour, Faith No More and, of course, Kings X, took over the pages of both the metal mags and the ‘serious’ music weeklies, hailed as the saviours of hard rock, and, for the most part, made a sizeable dent in the charts.

However, despite combining crushingly heavy guitar riffs with radio-friendly three-part harmony vocals, and enjoying some very favourable reviews, Kings X have so far managed to skirt round the edge of the mainstream without yet finding that elusive crossover hit.

Now, with a new King’s X album, ‘Tape Head’, in the shops and ‘Massive Grooves” by Doug’s solo project, Poundhound available, Kings X are finally coming back to the UK.

‘I always wanted to play bass, for as long as I can remember,’ begins Doug. ‘Eventually, I got lucky – a friend of mine gave me a bass. I grew up in the ghetto, and we were pretty poor. I never even thought I’d be able to play but this friend of mine loaned it to me and I wouldn’t give it back to him! I started playing and I was so happy! I mean, just one note made me ecstatic, and from that day on I’ve just played and I love it! I don’t remember learning how or really working at it because, even though I did, it was so much fun. Every new lick, every new note, was like “yeah!”‘

Thus begins the tale. But what kind of things were you playing along to back then?

‘It was the early 70s when I started playing bass, so I jammed along with records by Led Zeppelin, Sly And The Family Stone, Deep Purple, Yes, Kansas – that kind of stuff. I was a music-aholic! Anything I bought I would put on and play along and try to learn the licks. I did that for about two years and then started playing in bands. After that I never tried to copy anybody else – I was too busy having fun, writing music and stuff.’

What were those first bands like?

‘They were all pretty much garage bands. I wanted to just play bass but ended up singing in all of them. I thought each band was going to make it, but they all sucked! It was a good learning experience!’

How did you make the jump from garage band to Kings X?

‘I moved to Springfield, Missouri, to look for work and I met Jerry (Gaskill: KX drummer), and Ty (Tabor: KX guitarist). We formed a four piece with another guitarist for a couple of years, but it soon became evident that we were meant to be a trio!

‘After that, we played cover tunes for about five years, and then moved to Texas. We had dealings with a couple of small Christian labels before signing to MegaForce/Atlantic and releasing the first Kings X album. Since then we’ve been making records, doing gigs and going through everything everybody else goes through.’

That is, if “everything everybody else goes through” is releasing seven critically acclaimed albums, and doing regular arena tours both as headline act and as support act to some of the biggest names in rock!

There was a big change in the Kings X sound with 1994’s “Dogman” album. What happened?

‘Sam Taylor, who produced our first four albums, had a big influence on our sound, but he never managed to capture on record how heavy we are live. When he left us after “Kings X”, we got Brendan O’Brien in to do “Dogman”. He’s one of my favourite producers. He gets a really dry mix, and that’s what I wanted to go for. There’s one song on “Dogman” called Black The Sky, that is now my standard to mix to. That’s the sound on the Poundhound album – big and fat – more like our live sound’huge!’

Anyone doubting just how huge the Kings X live sound is should take a quick look at Doug’s live rig. Any queries will soon be laid to rest:

‘I use 6 Ampeg SVT 8×10 cabinets and I’ve got two double stereo Ampeg power amps – you can hook eight speakers up to each amp. They’re split in half with two electrical plugs on each amp, to cope with the power! I use an SVT pre-amp for my low end and a Fender Dual Showman for the high end, then run them both into a little mixer, through an EQ and into the power amps. Then I turn it up!!

‘People ask why I use so many cabs. It’s mainly because I like to get 40Hz and lower, to get that church organ kind of sound, so that when I hit a low note there’s that rumble that just shakes the building!’

You’ve been long associated with Hamer basses, and particularly with their 12-strings. I guess you were a Cheap Trick fan?

‘Yes, Cheap Trick was one of my favourite bands, and Tom Pederson is still one of my favourite bassists. We opened for them when “Out Of The Silent Planet” came out, and he let me play one of his 12-strings. Even though it was right-handed, it felt and sounded amazing, and he said, ‘just call Hamer up and get one.’

‘Hamer wanted to work with (King’s X guitarist) Ty’ and I said ‘What about me?!’. They replied, ‘We’ll make you some basses too, Doug!’, so I started using the 12-strings. The company started getting calls from people saying they’d see us play and were interested in them, so Hamer were quite happy to keep the thing going.

‘Ever since then, I’ve been using Hamers. They’ve made me about 12 basses, all of which have been custom-built for me. I have really long hands so I go for wide but shallow necks. I also have Seymour Duncan pickups with a power booster inside, so anything I plug into distorts. It’s my sound. The bass, the amp, the strings – which are DRs – and my hands’that’s my sound.’

Recently though, you’ve reverted to four stings’

‘On the last two Kings X albums, and even the Poundhound album, I’ve used predominantly a four-string. The 12-string is a weird animal to play, it didn’t quite fit with some of the Kings X stuff. Ty felt that it weakened the sound of his guitar, and I finally got tired of the power struggle and gave in for the sake of the overall sound. If I write a song on the 12-string then I can work the rest of the sound around it. Like Jeff Ament did on Jeremy with Pearl Jam – the 12-string carries the whole song. Human Behaviour on “Dogman” and Faith Hope Love were both written and recorded on the 12-string. I can actually play the whole of Faith Hope Love with the harmonics and arpeggios and everything on the 12-string, I don’t even need the guitar!!’

Kings X have always been known as a musicians’ band, and have been more influential than your record sales might suggest. Is that frustrating?

‘Not really. It’s great to be recognised by other musicians and we’ll always go down as the musicians’ band. It’s amazing how our name comes up in the strangest places. All across the board – jazz musicians, pop musicians and everything. But we’ve still never sold that many records. I think that was down to bad promotion. When ‘Dogman’ was released, New York radio stations were playing the title track all the time and we sold more records there than anywhere, but there still wasn’t a major single release of any of the tracks.

‘Jeff Ament from Pearl Jam was quoted on MTV as saying that as far as he’s concerned, King’s X invented grunge! When “Out Of The Silent Planet” came out, no-one else seemed to be doing D-tuned riffing like that. Then we went away for 18 months touring, got home and everyone was D-tuning, which was weird. We’re just one of those quirky weird bands, like Jane’s Addiction, Red Hot Chilli Peppers and Faith No More that were around in the late 80s, so I feel we were inspirational somewhere along the line.

‘As far as influencing bassists is concerned, I think my tone is what I’m known for, which is fine by me. Chris Squire from Yes is my hero, and he had such a great tone. Roundabout and America were two of the first tunes I ever really sat down to work out all the way through.

‘I’m not really impressed by fast players any more. I don’t cut them down, because that takes a lot of work. I admire someone like Yngwie Malmsteen who can sit and play like that, but I’ve stopped writing to be clever, the gigs were ending up too much like hard work!’

With Kings X signed to a new label and things looking rosy for the band, why choose now to start a solo project?

‘I’ve written about 100 songs in the last two years, and when I write for Kings X there are usually a few songs that don’t work in that format, so as an outlet I decided to do my own record. The album is out on Metal Blade, with me playing bass and guitar and do all the vocals with a few different drummers. It’s the dark side of King’s X.

‘Most of the material is real heavy but melodic as well. I’ve gone for something between Sly Stone and Hendrix, using the C-tuned/B-tuned Kings X style riffs, but with a kind of Neil Young approach too, sometimes. I’m making it real rootsy. I’ve got all the guitars tuned down to C, so it’s real low but with my usual Gospel-y vocals. It’s completely me, this is my record. I’m a control freak and this is my way of doing everything.’

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Exposure ≠ Success

So the old theory goes that Success breeds Success.

On the internet, it’s clear that Exposure breeds exposure.

However, what few people pursuing the viral marketing plan seem to have thought about is that Exposure ≠ Success – Exposure for the sake of exposure, or the need for it, is a sign of a weirdly narcissistic streak (not of the altogether-different-benign-form – that’s to be encouraged!).

Viral Marketing was a buzz phrase a couple of years ago, and everyone got the idea that you could spread the message about something by coming up with some cool video on youtube, applying the JK Rowling endorsed set of magic tags that make people find it and love it no matter what, and immediately you’re a star.

And a few people became stars, though the notable ones felt their lives were screwed up by it, and the most successful ones involved homemade videos of people having sex (which, surely have to have been sanctioned by the people involved to have been circulated on supposedly reputable sites, no??) – so those are either an unspeakably hideous and criminal invasion of privacy or a really cynical marketing ploy by people whose career path wouldn’t allow them to do ‘proper’ porn, but is such that they’re happy to debase themselves to that degree…

Anyway, that’s clearly not what this is about… The point is – off the back of the stuff about MySpace – that it’s easy to get obsessed with exposure by confusing it with success. The point where random exposure to a worthless product spills over into product sales is well into the millions… Spam principle. So just added any old person on myspace or putting up videos on Youtube and assuming that 10s of thousands of views mean you’ve ‘made it’ is a false economy. Because there’s no economy – exposure is it’s own capital, it doesn’t lead to click-throughs automatically, and certainly not to sales or gig attendance (for musicians) – UNLESS THE PRODUCT IS WORTH BUYING IN AND OF ITSELF.

I’ve done loads of reading these last few weeks about marketing and promotion and web 2.0 and file sharing and blahblahblah etc. etc. Much of it brilliant in its observational skill. But what very little of it bothers to say is that things of value are more likely to sell themselves that worthless shit. Bringing it closer to home, I could post a bunch of how to slap/tap/twiddle bass tutorials on Youtube, and they’d probably get thousands and thousands of hits. But all they’d generate is a bunch of disgruntled teenagers complaining that the stuff they found of mine on bittorrent didn’t sound like that. It wouldn’t connect with my core audience… ANY audience is better than no audience, but you’ve got to find the right audience for it count as anything other than externally worthless exposure-capital.

Which is a very long winded way of saying I WISH SHIT RAPPERS FROM THE STATES WOULD QUIT TRYING TO ADD ME ON MYSPACE!!!!!

Phew, glad that’s off my chest. :o)

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MyFaceSpaceBook – Myspace finally gets the post millennial message?

So apparently, Myspace are about to open up to 3rd party developers – in none-geek-speak, that means there’ll be lots of apps available for it like there are for facebook, written by outside developers.

They REALLY should have done this years ago. Many many years ago. Here’s why – there is now a huge industry around writing software that spams MySpace – people writing pay-to-use scripts that send out messages to people based on search terms, location or just randomly spamming everyone. A lot of developers have made a lot of money writing this pernicious shit, and have made MySpace a really unpleasant website environment as a result. I seriously doubt that those developers are going to switch to writing free apps that will make money from advertising (how the apps on facebook make their money, for the most part). What they’ll do is just modify their spam-scripts to target the apps instead. So not only will you get event, friend-request, message and comment spam, you’ll get ‘my top friends’ spam and ‘my favourite books’ spam and God-knows what else spam…

And if some f-wit decides to transfer the Zombies/Werewolves/Pirates nonsense from Facebook over there, some geeks are going to get hurt…

Anyway, with their money, it’ll be interesting to see if MySpace have actually managed to turn it into some seriously creative thinking about how to counter these obvious problems… it also remains to be seen if they are going to start allowing any kind of push/pull information exchange using standard web data link up stuff, like accepting RSS feeds for cross posting blogs, and hcal feeds for gig dates… I’m suspecting not, myself…

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HiRes, good price BritJazz downloads from Babel…

The Babel Label now have their own download store – Babel have been at the vanguard of what’s interesting and important in UK Jazz for many years, and have one hell of a catalogue – Polar Bear, Acoustic Ladyland, Partisans, Huw Warren, Ingrid Laubrock, Christine Tobin, Billy Jenkins… loads of really fantastic music.

The MP3s are 320kbps, DRM free, and the whole album price ranges from about a fiver to about seven quid. Not bad at all! head over there and have a browse!

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