June 18th, 2009 · Comments Off on How To Respond To A Crisis. A Lesson From Sungard.
I have a friend who works in Marketing for Sungard – they’re a huge, multi-national, multi-billion dollar IT Services/financial information/Software company. Massive. Bigger than big.
What interesting for us musical types is their response to the financial crisis. A situation which, naturally, they took very seriously indeed, partly because they were deeply affected, but also because it was a time when all the big finance companies were being shaken up, and previously held notions of who were the ‘big players’ could be re-jigged. It was a chance for companies to rebrand, reposition, and use the recession as a chance to do some fairly risky thinking, and ask some massive questions. [Read more →]
Tags: New Music Strategies · Rant - Politics, Spirituality, etc.
May 12th, 2009 · Comments Off on More Music Video – New Public Beta experiments + Duo with Theo Travis
Here are the latest couple of videos I’ve put up. The first is another of the experimental ideas I’m working on for the new album – this time I wanted to try something a little more solidly rhythmic, just to see how the replace functions interact with a percussive track. (the part is played by muting all the strings, and then using a ‘double thumb’ technique, more readily associated with slap bass, to get the percussive pattern).
[Read more →]
Tags: looping · Music News · Musing on Music
So the Atheist Bus Campaign are delighted that they’ve raised £135K to put up adverts around the place telling people not to worry cos there probably isn’t a God.
So, let’s get this straight – their logic is that putting God-bothering ads on buses is a stupid idea. So in response they… put up anti-God-bothering ads on buses. Genius! An eye for an eye. An ad for an ad. Maybe we can just start having whole conversations via 15 word slogans on the sides of buses. it’s a pretty nuanced way to talk about things.
Oh no, my mistake, it’s a fucking stupid way to discuss anything. Regardless of my own beliefs/faith/whatever, I’ve always been baffled by posters stating ‘facts’ about God, or with bible verses on them. It always smacked of some kind of talismanic evangelical witch-craft; ‘if we use bits of the Bible, it has special powers and people will be saved‘… Surely actually talking about this stuff is more useful. As some fab Welshmen once said, ‘this is my truth, tell me yours‘.
But, to counter it with equally bogus ‘there probably isn’t a God..’ banners helps no one. It does as much for discussion of the merits of faith and atheism as the original posters do. Precious little.
The picture at the top is my contribution to the debate. Happy new year, whatever your faith-persuasion.
Tags: Rant - Politics, Spirituality, etc.